SEO
Technical, on-page and content work that helps your site rank for the searches your customers already make, so more calls come from organic search instead of paying for every click.
Build
Custom web designHand-coded sites with no templates or page builders, built for speed and search. Custom softwareNEWPortals, dashboards and internal tools shaped around how your team works. AI agents & botsNEWAssistants that answer, qualify and book around the clock, wired into your tools.Grow
SEOTechnical, on-page and content SEO aimed at rankings that turn into calls. Local SEOShow up in the map pack and near-me searches in every city you serve. Google Business ProfileSetup, optimization and monthly management of your profile. Digital marketingCampaigns, content and reporting tied to leads, not likes.Most small business marketing is a pile of pieces that never talk to each other. We run SEO, local search, your Google Business Profile, content and campaigns as one plan, measured in calls, form fills and booked jobs.
What it is
Digital marketing from Only Option Media is one coordinated plan of SEO, local search, content and campaigns, measured in calls, form fills and booked jobs rather than likes. It is for local service businesses in Opelousas, across Louisiana and the US that want their marketing tied to revenue.
How it works
Three steps, managed in-house, measured in calls and form fills.
We start with where your leads come from today: your website, your Google Business Profile, your rankings and anything you already run. Then we look at your actual competitors and your actual market.
We pick the channels that fit your business and your budget, set up tracking on calls and form fills, and put it all in one plan with clear priorities. No buying every service on the menu.
We do the work in-house every month and send one report: what we did, what moved, and how many calls and leads came in. Then we adjust the plan around what is producing.
What goes into the plan
Technical, on-page and content work that helps your site rank for the searches your customers already make, so more calls come from organic search instead of paying for every click.
Visibility in the map pack and near-me results in every city you serve, built on location pages, citations, local schema and a consistent name, address and phone number.
A profile kept complete and current, with the right categories, your services, fresh photos, regular posts and replies to every review, so it brings in calls and direction requests.
Service pages, location pages and blog posts written to rank and to answer the questions customers ask before they call, mapped to real searches and published on a schedule.
When a push makes sense, like a new service, a busy season or a new town, we plan the campaign with you: the offer, the audience, the budget and how it will be measured.
One clear report every month with keyword movement, traffic, calls and form fills, plus a plain summary of what was done. No mystery metrics and no vanity numbers.
Why one plan
Plenty of small businesses pay one company for a website, another for SEO and a third for social posts, then run a few promotions on their own. Nobody owns the result, and every report says things are going great.
We handle SEO, local search, your Google Business Profile, content and campaigns under one roof. Everything is managed in-house: we do not resell your account to another agency or hand it to an offshore team. Founder Jonathan Lane works directly with clients, so the person you talk to is the person doing the work, and every piece of the plan is pointed at the same goal.
Followers, impressions and clicks are easy to grow and easy to brag about. They do not pay for a truck or cover payroll. We tie the work to the numbers that matter to a local service business: phone calls, form fills and booked jobs. If something is not producing, we say so plainly and shift the effort to what is.
Marketing sends people somewhere, and for most local businesses that somewhere is the website. We have built more than 60 websites, so when the site is the weak link we can fix it, instead of pouring more traffic into a page that loads slowly or never asks for the call.
What you can count on
Questions
Anything not covered here, ask us. You will get a straight answer from the person doing the work.
The plan draws from SEO, local SEO, your Google Business Profile, content and campaigns. Not every business needs every piece. We look at where your leads come from today and what your market looks like, then recommend the mix that fits your goals and budget.
In calls, form fills and booked jobs. We set up tracking on the phone and form leads your website and profile produce, and the monthly report shows what was done, what moved and how many leads came in. No vanity numbers and no mystery metrics.
When a campaign makes sense, like a new service, a busy season or a new town, we plan it with you: the offer, the audience, the budget you are comfortable with and how it will be measured. Every campaign is judged the same way as the rest of the plan, by the leads it brings in.
We do. Everything is managed in-house, and we never resell your account to another agency or hand it to an offshore team. Founder Jonathan Lane works directly with clients, so the person you talk to is the person doing the work.
No. There are no long-term contracts, and you own every page, post and piece of content we create for you. If you ever move on, you take all of it with you.